BIZSPHERE and Maybank jointly presented a 4 days exclusive workshop on Best Brand and Business Practices to ‘Take SME Brands To The Level’. The idea behind this was to increase the capability and capacity of SME business and be competitive in the dynamic market condition, maximizing SME brand potential by providing them with professional talks. This workshop comes with a little twist, where it was conducted in an informal way and dialogues were encouraged. Creating a much casual ambiance, where participants were given opportunities to have dialogues on not only what to do, but how to do it right.